Ali Hassan | CEO & Founder of Rank Palms | The Keyword Strategist Behind Every Winning Website

Ali Hassan is the CEO and Founder of Rank Palms, an SEO expert and web strategist who has helped scale businesses through powerful, data-backed strategies. With over 7 years of hands-on experience, he has mastered the art of ranking websites from scratch, whether for local businesses in Pakistan or brands in Dubai.

But beyond the titles and tools, Ali’s journey is one of resilience, reinvention, and relentless drive. From a Rs. 20,000 laptop gifted by his grandmother to being selected by PITB’s Regional Plan 9 incubation program, Ali’s story proves what’s possible when clarity meets grit.

Currently, he’s managing and growing over 6 SEO-driven websites, each crafted with intent, precision, and performance in mind. His keyword research skills have become his superpower — enabling him to rank every site he works on by tapping into exact search intent and building topical authority from the ground up.

“He doesn’t just rank websites. He engineers their rise.”

What Makes Ali Hassan a Force in SEO?

CEO, Strategist & Visionary

• Founder of Rank Palms, a PITB-incubated SEO agency selected from 150+ startups.
• Driving force behind SEO strategies that rank, convert, and sustain visibility
• Known for a unique blend of technical precision and content psychology.

Keyword Research That Wins Markets

• Specializes in search intent mapping, entity-based optimization, and semantic keyword clusters
• Uses tools, trend data, and intuition to find keywords that competitors miss
• This ability has become a signature; every site he works on ranks because he knows what to target and why.

   

Scales Local & Global Projects

• Worked with multiple clients in Pakistan, UAE, and beyond.
• Designs SEO blueprints tailored to local SEO dominance and international growth.
• Optimizes for humans and search engines, always with ROI at the core.

   

6+ Ongoing Website Projects

• Manages 6+ active websites in various niches, each with unique strategies.
• Balances content strategy, technical SEO, backlinks, and UX for long-term gains.
• Treats every site as a brand, not just a domain

   

Full-Spectrum SEO & Development Expert

• Offers website design, SEO implementation, content planning, and backlink strategy under one roof.
• Skilled in WordPress, schema, core web vitals, and UX-centered development.
• Obsessed with staying ahead of Google updates, AI evolution, and ranking shifts.

   

Local & E-commerce SEO Expert

• Helps local businesses dominate Google Maps and local packs
• Optimizes e-commerce stores for product visibility, organic traffic, and ROI
• Knows how to win competitive keywords in both local and global markets

   

White-Hat Backlink Building

• Builds authoritative, clean, high-DR backlinks through genuine outreach
• Avoids black-hat shortcuts — focuses on long-term credibility and ranking power
• Understands the true signals of trust that Google watches for

Ali Hassan’s Journey | From Struggler to a Government-Backed Founder

His digital journey began in 2019 with a simple gift: a Rs. 20k laptop from his grandmother. What followed was a path filled with trial, failure, learning, and ultimately — breakthrough. From falling for his first online scam to discovering SEO through YouTube, Ali transformed raw curiosity into deep expertise.

By 2022, he had paused his Computer Science degree to pursue SEO full-time. Through years of self-learning, hands-on experiments, and real-world projects, he mastered the art of ranking websites, not just with keywords, but with intent, NLP, and advanced strategies that Google actually rewards.

In 2025, Ali founded Rank Palms, which was selected under PITB’s Regional Plan 9, earning government recognition, a dedicated team, and financial backing.

Ali’s journey proves one thing:

You don’t need perfect conditions to build something powerful. You need purpose — and the will to show up.